Are you overwhelmed by the volume of social media posts that appear. Do you feel that you have to sign up to every new fad? If you do please STOP for your own sanity. It doesn’t have to be like this! If you are a business trying to connect to customers, ask yourself the following questions:-
Who are my audience?
Where are you more likely to reach them, Facebook, Twitter, Instagram or one of the other channels? It won’t be all.
Stop spewing out posts just because you read, ‘I need ‘five posts’ here and ‘two there’.’
Your audience want quality informative posts, not crap with every ping. Think outside the box.
One quality post will beat five mediocre ones and attract your target market, give it a try.
https://exchange.cim.co.uk/blog/the-changing-face-of-marketing/